Welcome!

Drew Hendricks

Subscribe to Drew Hendricks: eMailAlertsEmail Alerts
Get Drew Hendricks via: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn


Top Stories by Drew Hendricks

If the CEO of the company has anything to say about Lenovo's standing in the PC industry, the company won't stop until massive growth is achieved. In a series of recent buying sweeps, Lenovo has bought Motorola Mobility for a whopping $2.91 billion from Google and also acquired the server business side of IBM for another $2.3 billion; the CEO said in March 2014 that Lenovo will "continue to acquire companies" to secure more growth. It seems like there's no end to the funds Lenovo has available, and closing these two big deals have set up the company for a major overhaul. However, some critics are wondering if Lenovo has what it takes to pull off such a makeover. It's one thing to acquire companies, and another to make those big purchases profitable within a reasonable timespan. Back in 2005, Lenovo picked up the personal computer division of IBM for $1.25 billion, so... (more)

How to Beat the Curve When You're Behind in Big Data

Data management is undergoing a major shift as more and more enterprises are discovering the benefits of Big Data and venturing headfirst into a dynamic new era of innovation and data explosion. Today, there are more opportunities for businesses to gain insights from valuable data than ever before, but they must embrace change to do so. Organizations across the world are embracing this change and beginning to implement Big Data programs. However, with an overwhelming array of moving pieces to consider, some remain puzzled as to where to start. Well, here's some valuable advice o... (more)

One-Size-Fits-All Is the Key to E-Commerce Success

The introduction of mobile devices rocked the e-Commerce world. Instead of knowing that potential customers would use a laptop or desktop, those running web-based stores had to begin to account for users with devices with screens of all sizes; from smartphones, to tablets, to full-size monitors. In addition, many of these devices lack keyboards or accurate cursor devices. As a result, many started creating second sites made for mobile devices. However, new techniques have supplanted this strategy, the most popular of which is responsive design. One Size Truly Fits All Responsiv... (more)

When Is an SEO Audit Necessary?

After losing roughly 25 percent of its search visibility on Google, Expedia's CEO Dara Khosrowshahi stated the importance of knowing what's going on when it comes to SEO practices. In a conference call, Khosrowshahi explained, "We look at all of our practices in Google, our SEM practices. We make sure that the content on from our side is great, our SEO practices, et cetera, and we're constantly auditing them and making sure that our practices are industry leaders. So really, that's the only comment I'll make. Google's a big partner. We continue to grow with them. And from a long... (more)

Danger: Don't Build Your Online Future on Shifting Sand

Surely you know the parable. One guy builds his house on rock. It's tough, it's expensive, but the house is secure and it lasts. The other guy constructs his home on sand. Easy, cheap ... but then it slides into the ocean. Everything's lost. A story to encourage children to work hard? Perhaps. But a surprising number of new businesses are building their online futures on foundations that are just as unstable. Free ... and worth every penny Too many otherwise sensible business people see an offer for free web hosting and leap at the "opportunity." Some think that adding a top-lev... (more)